ABC's is brought to you by
Corporate Barista Training
The Ghirardelli Chocolate Company had a very positive experience with the America Barista and Coffee School (ABC’s). We invited two of their instructors to attend a national sales meeting to train our foodservice sales force. They were very well prepared and brought invaluable expertise to the team. We now feel that we are better equipped to work within the field of specialty coffee to meet the needs of our customers. I would definitely recommend ABC’s to any individual or group hoping to gain a more comprehensive understanding of the specialty coffee industry.
Chris Eklem | Director of Sales and Marketing, Ghirardelli Chocolate Company
A Think Tank Environment
Many companies in the specialty coffee industry need specific information in order to grow. Some businesses want to enter into specialty coffee, but first need information and guidance.
ABC's provides a "think tank" environment for your company representatives in an environment free from the daily demands of your normal company business. Here they can learn about specialty coffee and design your strategy
For those companies not currently in the specialty coffee industry but wanting to make coffee a part of their program, ABC’s can help develop and fine-tune a specific business strategy that meets the mission and goals of your business.
Our knowledge of the specialty coffee industry and our expertise in marketing and public relations make us the logical choice for companies looking to expand or develop their own programs. With the help of ABC's corporate consulting and training services, your company can improve its visibility and bottom line.
We invite you to send your executives, sales representatives and employees to a customized two or three-day corporate barista training and business seminar at the American Barista & Coffee School. We will design a seminar to fit your company's specific needs.